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Kimbers Ark B&B case study

Compiled on 8th April 2014 by Paul Drage

Kimbers Ark is a Banbury guesthouse / bed and breakfast. They have visitors come from the world-over and had decided their existing website was no longer up to date or serving it's purpose after years of neglect.

Kimbers Ark old website Kimbers Ark old website

Mike from Kimbers Ark approached e-swoosh and engaged with us to build their new website, a website which would be cleaner, more functional and above all else kinder on the eye of potential guests.

The Requirements

  • A fresh new look
  • New photos and imagery including graphics and logo
  • Improve SEO for foreign visitors
  • Make bookings easier than existing website
  • Work well on mobile and tablet devices

The website design and development process took a couple of months from start to end with plenty of time for amendments. Mike decided to write his own copy and we advised him on how to include keywords and other relevant terms for Banbury and the local area.

The design is not an off-the-shelf Wordpress theme, it was hand-crafted using tools like Adobe Illustrator, Photoshop and Notepad++ - it's a one of a kind!


Kimbers Ark new website New Wordpress website design and build


Here's what Mike from Kimbers Ark had to say

“As a B&B operator our website is an important marketing tool. We thought that our website was ok but realised that it could be improved and so contacted Paul of e-swoosh ltd. Paul came to us and discussed our requirements in detail, offered suggestions and arranged for a photographer to visit and take lots of photographs. Paul presented a fresh approach to web site design and gave us lots of new ideas. When the design was finished we were most impressed; it is fresh, vibrant, eye catching. informative and up to date. It is just what we wanted. We have received positive comments about our new website which has already produced new bookings. ”

Mike, Kimbers Ark, 2014


Kimbers Ark new responsive website Shiny new responsive Wordpress website design

Website address & summary

If you want to see it with your own eyes just head over to: Kimbers-ark.co.uk

Mike & Kimbers Ark bed and breakfast were a pleasure to deal with, it's been a fun project with e-swoosh managing the whole project (including photography) - what's more is because it's built on Wordpress they (Kimbers Ark) can add new pages, blog posts and make content changes very easily.

If you fancy a chat (or email) about your website, or to see what we can do to improve your business online: please contact us.

Paul Drage, Lead IT Consultant at e-swoosh is usually found bonded to a keyboard and plugged into the internet building business cloud software or repairing IT equipment.

Paul Drage IT consultant